![]() In the late 90s and early 2000s, Madden faced stiff competition, leading EA to sign an exclusive rights deal with the NFL and NFLPA in 2004, effectively killing off the competition. Over the years, Madden NFL games have added features like Franchise Modes, Playbook and Team creation, Highlight and Hit Sticks, Owner Modes, and single-player Career Modes. RELATED: The Best Selling EA Franchises of All-Time, Ranked In the early 1990s, Electronic Arts began developing John Madden Football for the Sega Genesis, and the game immediately outperformed expectations. Madden famously insisted the game be as realistic as possible, leading to poor game performance on underpowered machines. First released in June 1988 for the PC, John Madden Football was endorsed by the legendary former Oakland Raiders coach as a tool for teaching people about the sport of American Football.
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